Really bright, super bright actually. I’ve installed them in the rear of my fourby, to replace the candles that Toyota use, wired to a second battery in the cargo are. The difference is amazing. The orange light hue Seems to live up to. The bug free promise from my previous experience of the rigid loght model, which brings me to my favourite feature- the little piggy tail at the end that lets me plug in even more lights for my awning. My only caution is that the switch is not a switch, it’s a dimmer, and it’s easy to bump the lights on by acccident. But that’s an easy solve by simply unplugging them for most folks.